Students will learn the art and business of creating and producing video content that aligns with and creates awareness for a personal brand or an employer’s brand. This project-based, experiential, learning module covers the technical, aesthetic, psychological, and commercial principles of creating and producing video content that has the potential to go viral. Students will develop basic expertise in content ideation, creation, branding, pre-production, production, and post-production by creating and producing a web video or web series pilot with viral marketing potential for a brand. Learn the proven formula behind how to produce original share-worthy content. Understand the pain points of a target audience, play to their emotions, and produce with purpose. Students will learn how to ideate, create, and produce projects that work for the web and mobile mediums, and they will graduate as 21st-century content creators, ready to market their works |
Learn about the basics of becoming a success in the field of New Media with Virtual Film School’s three-month certificate program!
Over the course of three months, students will delve into courses on Writing for New Media, Viral Video Production, and Digital Marketing to develop and harness skills essential to the intersectional digital and creative industries. Students will experience creative mentorship from teachers who are experts in their respective fields while working on creative projects that will provide learners with great experience and tools to build their portfolios and creative careers.
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