Fundamentals of New Media (6 Units)
Are you outgoing? Do you sometimes like to tell stories or pretend you’re someone else? Maybe you’ve thought about trying acting? Well, here’s your chance! In this class, you’ll learn from top Hollywood talent the basics of how to act, perform, and maybe even become a digital star! Discover how to express yourself individually and how to work as a web-team, gaining valuable leadership skills while having fun and making friends. Learn how to create engaging, compelling characters, and make every role shareworthy. Brand Development: Theory and Practice (6 Units) Back in the 20th Century, you had to be Rockefeller-rich to build a personal brand. Nowadays, anyone with a snappy idea and clever no-budget execution can attract an audience of millions. In this extraordinary class, you’ll learn how to build, implement and present a personal brand in the digital age. Digital Marketing (6 Units) This digital marketing introduction shows you what’s what and how to make your personal brand go viral. What does a solid digital marketing strategy look like? Discover how to define and understand your audience and the relevant digital social marketing platforms to launch on. Learn how to conquer the field and measure success. Introduction to Social Media Deployment with an Emphasis on Youtube (6 Units) Alternative Social Media Deployment: LinkedIn, Twitter, Instagram, TikTok (6 Units) New Media Monetization in the Creator Economy: How Content Creators Get Rich (6 Units) This New Media monetization intensive takes digital marketing to the next level with a study of social media success and fail stories and helps you successfully launch your personal brand on the ten most popular social sharing sites in the world and measure monetization. Introduction to New Media Business (6 Units) Have you ever dreamed of starting your own 21st Century startup or a digital movie studio specializing in original web video content? Now you can learn how to create, validate, and pitch a business startup idea, develop a million-dollar business plan, crowdfund a startup idea, and even master the art of IRL networking to build buzz and attract seed money. Introduction to New Media Production (6 Units) Website and App Development Fundamentals (8 Units) If you don’t have a website in today’s digital economy, your personal brand doesn’t exist. But how do you build a website if you don’t know how to code? No worries – no coding required for this easy-peasy, hands-on workshop that demystifies website building, search engine optimization, and even shows you how to build a million-dollar APP from idea to execution to monetization and beyond! |